The goal of the Fashion Department at Angewandte is the individual growth and development of each student’s artistic and creative potential. The fashion education at Angewandte takes into account contemporary and future social, cultural and economic conditions that shape the constantly changing fashion industry.
The Central Artistic Subject focuses on generating ideas, developing concepts and creating and presenting individual, innovative and visionary women’s and/or men’s wear collections at the highest artisanal and technical level. The curriculum further comprises courses in pattern making, draping, sewing, knitting and dressmaking techniques and contains courses in fashion drawing, technical drawing for fashion, fashion communication and fashion business. Within a range of lectures, seminars and courses, students acquire the skills of the design process and learn about historical and contemporary fashion, and explore the fashion system and its contexts. The Fashion Department initiates and fosters co-operation with partners from the fashion industry throughout the curriculum.
Angewandte offers the only degree progamme on Masters’s level in Fashion Design in Austria. The unique curriculum at the Fashion Department is not only distinguished by its individual education but also by its changing professorship at the head of the Department that gives students the opportunity to get to know different established positions within the fashion system. The Department is headed by internationally renowned fashion designers such as Karl Lagerfeld, Helmut Lang, Jil Sander, Raf Simons, Vivienne Westwood, Bernhard Wilhelm, and currently Hussein Chalayan.
The work of the students and alumni is presented in national and international publications and in a variety of public events. Each June, the Fashion Department organizes one of Austria’s most talked-about and widely covered fashion shows, the Show Angewandte. Numerous prizes awarded at the show testify to the notable artistic level of our students whose work is judged by an international jury of experts that also help them to build networks. Students are encouraged to participate at national and international competitions and to have their work published in international fashion publications, diploma students in particular are supported in their career development. For this purpose the Department cultivates a far-reaching national and international network with other universities, fashion labels, showrooms, headhunters, the press and enterprises from the textile industry.
Graduates of the Fashion Department have founded their own flourishing labels such as, among others, Bless, House of the very island’s, Petar Petrov, Ute Ploier, Sagan Vienna or Wendy&Jim. They also occupy leading positions in the national and international fashion trade, working for renowned houses such as among others Balenciaga, Andreas Kronthaler for Vivienne Westwood, Jil Sander, Lanvin, Prada or Maison Margiela. Thanks to the continually high quality of the training it offers and its many successful graduates, the Fashion Department is one of the most important fashion education institutions worldwide.